Rahmad Risan
12B01153
Class D
English
Education
COURSE
DESIGN
FOR
SALES
SYLLABUS
No
|
Syllabuses
|
Materials
|
Activities
|
1
|
Introduction
Expression
|
-
Introduction my self
-
Introduction the other persons
-
Introduction the products.
|
|
2
|
Greeting
Expression
|
-
Saying General greetings (Formal)
-
Saying General greetings (Informal)
-
Greeting a person you haven’t seen for a long
time (Formal)
-
Greeting
a person you haven’t seen for a long time (Informal)
|
|
3
|
Expression
of Place and time
|
-
Showing the place
-
Telling the time
|
|
4
|
Give
Direction
|
-
Action
-
Distance
-
Direction
-
Time/place
|
|
5
|
Describing
Something
|
-
Telling the name of products
-
Explaining the shape of products
-
Explaining the color of products
-
Explaining the texture of products
|
|
6
|
Price,
Number, and Count
|
-
Telling about price
-
Telling about number
-
How to count the price a product
|
|
7
|
Accepting,
giving, and offering a help
|
-
Accepting a help
-
Giving a help
-
Offering a help
|
|
8
|
Offering
something
|
-
The ways of offering the products
-
Attract
|
|
9
|
Describing
Process
|
-
In sequence simultaneously
-
In order procedure
|
|
10
|
Buying,
offering and selling
|
-
How to buy, offer
and sell a product
|
|
11
|
Give
suggestion/ opinion/ advice
|
-
Request/giving suggestion/opinion/advice
-
Solve problem
-
Giving reason
|
|
12
|
Seek/Give
Information
|
-
Ask for information of a fact
-
Ask for information of correct
-
Ask for purpose
-
Ask for reason
-
Ask for the name of products
-
Ask for procedure
-
Ask for identification
-
Ask about location
-
Give an information of a fact
-
Give an information of a correct
-
Give an explanation of purpose
-
Give a clarification
-
Give an explanation of the name of products
-
Give an explanation of the procedure
-
Give an explanation of identification
-
Give an information of location
|
|
13
|
Apologizing
Expression
|
-
Asking an apologizing
-
Accepting an apologizing
|
|
14
|
Saying
Thanks and Good Bye
|
-
Saying thanks
-
Saying good bye
|
|
Course II:
Content-based Syllabus: Situation
No
|
Syllabuses
|
Materials
|
Activities
|
1
|
Discussion
about the workshop sales and marketing
|
Discussing
about the workshop sales and marketing
|
Discussion
|
2
|
Attending
practical demonstration in the workshop
|
Discussing
about how to promote the products
|
-
Practicing the demonstration
-
Watching the demonstration
-
Asking questions
|
3
|
Attending
meeting, discussing about the job evaluation
|
Discussing
of job progress, problem encountered
|
-
Asking questions
|
4
|
Reading
Techniques
-
Reading to check specification
-
Reading to know of selling and buying process
especially in the modern market
-
Reading to classify the kind of products that
always exist in the modern market
-
Reading for main information
-
Reading to know about accounting especially
accounting in the modern market
|
Reading
Skills
-
Skimming
-
Scanning
-
Equipments
-
Products
-
Journals
-
Handbooks
-
Obtaining from diagram, chart or graph
|
Reading
and Report
Reading
and Report
|
5
|
Following
demonstration of the product
|
Procedure
of producing and using the product
|
Watching,
asking question
|
6
|
Participating
in English meeting
|
Discussing
about greeting, direction, impression, classification, place and time, process
of selling and buying etc
|
-
Asking questions
-
Practicing of speaking skill in the English
meeting
|
7
|
Reading
English Newspaper or magazine
|
Newspaper
and magazine
|
Reading
comprehension to get some information
|
8
|
Translation
practice
|
Passage
from authentic materials (handbook manual) that relates to the products and
market
|
Translate
English to Indonesian, reading and interpreting textbook
|
9
|
Check
Procedure
|
To
check the list of products
|
Reading
and report
|
10
|
Listening
particular require item of information
|
Authentic
material
|
Listening
|
11
|
Being
shown how a process work (sales)
|
CD,
VCD and slide projector
|
Watching
and trying
|
Syllabus III :Content-based
Syllabus: Theme and Sheltered
No
|
Syllabuses
|
Materials
|
Activities
|
1
|
Price and Size
|
Actual Price, Agreed price,
Allowance-Reduction, Amount-Sum, Amount of an invoice and salt an invoice,
Approximate price, Assortment-Range, Assortment of sizes, Back
order-Outstanding order, Backlog Orders, Ex-factory Price, Full price,
Invoice – bill,Keep prices down, List price, Lower prices, Low quality,
Market Price, Invoice Price, Pricing, Price Ceiling, Price Fluctuation, Price
Range, Slump in prices, Trade Price.
|
|
2
|
Buying and Selling a product
|
Bargaining, Bargaining over the price,
Buying for cash, Buying in bulk - Buying wholesale, Buying on credit card,
Buyer – Purchaser, Cancelling an order, Cashing - Collecting, Cash before
delivery, Cashing discount, Cashing on delivery - Collecting on delivery,
Cash sale, Cash with order, Catalog Products, Catalog Price,
Cheap-Inexpensive and Expensive, Grant a delay of payment, Payment on
Account, Selling by Sample, Selling in Bulk, Selling off, Selling on
Commission, Selling out, Selling wholesale.
|
|
3
|
Sales Process
|
Sale-Selling, Sale by Sample, Sales Commission,
Sales Department, Sales Discount, Sales Force, Sales Invoice, Sales Meeting,
Sales Period, Sales Proposal, Sales Returns, Sales Target, Sales Volume,
Salesmen-Seller.
|
|
4
|
Customer
|
Customer – Client, Customer
Assistance, Customer Portfolio, Customer Service Department.
|
|
5
|
Discounts
|
Discount on Quantity, Discount Price,
Discount Scale, Dumping Price, Price marked up by 10%, Drop in Sales, Price
Reduction, Exclusive right of sale, Raising Price.
|
|
6
|
The name of Products
|
Kinds of Products sold
|
|
7
|
The Quality of Products
|
Date of receipt, Domestic
and Foreign Branch, Export and Import, Expiration of Products, Faulty
Goods, Goods in Stock, Sales Outlet, Packing Excluded, Packing Included,
|
|
8
|
The principle of Company Store
|
Handbook, manual
|
|
NEEDS ANALYSIS QUESTIONNAIRE
A.
Questionnaire
for the Salesmen of Matahari Store
1. Division
of job :
2. Sex :
3. Date
of birth/age :
4. First
Language :
5. Educational
Background :
6. Work
Tenure :
7. Is 48 meetings in three months (16 meetings
per a month) of English is enough for your need at the Sales Course?
Yes
No
8. If
no how many meetings do you need? .........
9. Is
English important for your job in the Store?
very
important
important
quite
important
not
important
10. Do
you expect to do your job well if you have a good competence in English?
Yes No
11. What
language skill that you most need in your job at the Store?
speaking
skill
writing
skill
reading
skill
listening
skill
12. Have
you attended any English courses?
yes
no
13. How
much time have you spent on your English course?
1-2
months 2-4 months
14. If
you haven’t, why?
I
couldn’t pay it
I
didn’t have time
It
is not important
15. If
you read English manual, listen the English song or watch the English movie, do
you understand?
yes
no
16. If
you do not have a good competence in English, has held back your career?
yes
no
17. If
you have a good competence in English, has advanced your career?
yes
no
18. Do
you experience difficulty understanding spoken English, or listening to radio
or TV?
yes no
little
19. What
English material do you need?
general
English
specific
English based on your job
both
general and specific English based on your job
20. What
methodology does appeal to you?
lecturing practical demonstration
discussion other
21. What
techniques are likely to bore you?
giving
assignment
memorizing
22. What are your problems in learning English?
You
can choose more than one choice
understanding
compound nouns/products
technical
terms (register)
listening
to native speaker speech
grammar
express
idea
reading
writing
speaking
23. Who
did you use the language with?
English
native speaker
Foreigner/non
native speaker
Indonesia
persons
24. How
many times you speak or tell words in English in a day?
Non
Once
Twice
Three
times
Four
or more times
25. What
are your problems in learning English
Vocabulary
Grammar
Pronunciation
Translation
Listening
Other
(specify)
26. From
48 sessions of three months, how many session did you attend? …….session/s
27. What’s
your perception of the aims of learning English course in your job?
o
help the sales to communicate with the
customers, especially customers with the other countries
o
help the sales to identify the products
especially the products are from the other countries.
28. Asses your need for the following skill areas;
|
Already
have
|
Don’t
have
Don’t
need
|
Don’t
have but need
|
a.
Conversational English social
contact with foreigners like customers, distributors so forth
|
|
|
|
b.
Spoken English about sales and
marketing matters
|
|
|
|
c.
The ability to listen a radio and
to watch a television in English given by foreigners
|
|
|
|
d.
The ability to listen and speak
with the native speakers
|
|
|
|
e.
The ability to promote the
products by using English
|
|
|
|
f.
The ability to identify the names
of products in English
|
|
|
|
g.
The ability to count a price or
number in English
|
|
|
|
h.
Any other skill not covered above
|
|
|
|
29. What do you actually do with English now?
|
Never
|
Seldom
(once
or twice a year
|
Sometimes
(once
or twice a month)
|
Often
(once
or twice a week)
|
Always
(almost
every day)
|
I
use English with foreigners
|
|
|
|
|
|
Join
and discuss in an English meeting
|
|
|
|
|
|
Do
conversation with the friends specially friends who work in the store, and
the members of family
|
|
|
|
|
|
Memorize
the name of products in English
|
|
|
|
|
|
Count
the price or number of products in English
|
|
|
|
|
|
Read
the English magazine or newspaper
|
|
|
|
|
|
Watch
English movie in the TV, cinema, or video
|
|
|
|
|
|
Listen
the English music in the radio or others
|
|
|
|
|
|
Write
the personal letter or important note in English
|
|
|
|
|
|
Any
others using of English not covered above
|
|
|
|
|
|
B.
Questionnaire
for the Manager of Matahari store
Identity
1.
Position of Job :
2.
Date of birth/age :
3.
Sex :
4.
Educational Background :
5.
What your perception about the salesmen
have a good competence in English?
o
excellent
o
very Good
o
good
o
good enough
o
not bad
6.
Have all the salesmen in your store
mastered English especially speaking (conversation)?
o
yes
o
no
7.
Do they often get difficulties in
communication by using English?
o
yes
o
no
8.
Do they often use English in the sales
activities in your store?
o
yes
o
no
9.
Is English very important for your salesmen in
their working?
o
yes
o
no
10.
Is English has a very important role to
improve your store?
o
yes
o
no
11.
Who are your customers always come to
the store?
o
Indonesian
o
Native speaker
o
Foreigner/ Non native speaker
o
All of them
12.
According to you, what skills are very
important that must be mastered by your sales?
o
speaking and listening skills
o
writing and reading skills
o
all of the basic skills
13. Is
48 meetings in three months (16 meetings per a month) of English is enough for
your need at the Sales Course
yes
no
14.
If no how many meetings do you need?
………………………………..
15.
How months do you think that your sales
need to take a course?
1
month 2 month 3 month 4 month